"clever Headlines Usually Flop! Are You Being Too Clever For
Your Own Good?"
Copywriters that try to be clever, humorous, abstract, or use
double entendre with their headlines... |
"copywriting Business - How Can I Get Started?"
Do you have the training and skills needed for copywriting?
Are you looking for a way to get... |
Calls-to-action: Making Them Fit Makes All The Difference
by Karon Thackston © 2004 http://www.learn-copywriting.com
It was going so well, so what... |
Can Honest Copywriting Succeed?
I confess--I'm a marketing heretic! I've built my career on breaking all the
rules--and one of the... |
Can You Become A Freelance Copywriter In Los Angeles?
Is it out there? The chance to be a freelance copywriter in Los Angeles? For those looking to... |
Cause And Effect
"Shallow men believe in luck. Strong men believe in cause and effect." Ralph Waldo EmersonWhat is... |
Charles Brown
Lately I've been noticing a lot of website operators who are
missing out on a very important... |
Cheap Ghost Writing Isn't Easy -- But It's Worthwhile!
You might think that selling yourself short is a sure way to not be a success in the ghost writing... |
Choosing A Great Copywriter
No two copywriters are the same. So how do you know you're getting the best writer for the job?... |
Classic Copywriting Tactic Used In High-selling Magalogues Works Ten Times Better Than "sampling"
If you sell an information product that is basically paper and ink, and are giving out free... |
Cleaning Up Your Copy
When you are beginning to write, you gather as much data as you
can. You continually add allied... |
Cold Call-o-phobia: Cold Emails Make For Warm Calling
Cold Call-O-Phobia: Cold Emails Make For Warm Calling
You know where I stand on cold calling,... |
Combating Piracy
The copyrights on info-products sold on the internet are often
violated, resulting in a financial... |
Common Copywriting "blunder" Makes Your Glowing Testimonials Work Against You
Recently a sales letter came across my desk for me to critique. This letter was excellent in... |
Common Mistakes That Can Kill Your Web Copy
by Karon Thackston © 2005 http://www.copywritingcourse.com
Sometimes learning what not to do is... |
Compliments To Recruit Online Authors To Write For You
Many folks in business do in fact see the need for writers to help propel their political agenda,... |
Content Writing Services
If you’re working in the corporate world then there are chances of hiring professional content... |
Copy Makeovers Made Easy
Copy makeovers can work magic.
Perhaps all you need is a little medicine... and not major... |
Copy Writing For The Web: 6 Facts That Will Help You Write Web Copy That Sells
Do you buy your products and services from a trusted source? These 6 facts will help you build a... |
Copyright, Copyrighting And Online Copyright Abuse. Save
Yourself The Headache By Reading This!
Lets start with copyright infringement.
It is easily explained as copying someone else's work... |
Copyright, Copyrighting, And Online Copyright Abuse - Save Yourself The Headache By Reading This!
Lets start with copyright infringement.It is easily explained as copying someone else's work... |
Copywriter Rates, Getting The Facts Beforehand
Have you ever had the experience of hiring a freelance copy writer only to find that the project... |
Copywriter Trick Unveiled: How To Write Better Copy Faster
"Talent alone cannot make a writer. There must be a man behind the book." Ralph Waldo Emerson's... |
Copywriter Wanted - 7 Traits To Look For...
You need a copywriter who specializes in your area of business.
Why? Because copywriting for... |
Copywriting
Copywriting is a special technique that allows you to promote the companies, individuals or some... |
Copywriting "boob Jobs"
If you use a "swipe file" to create your ads and marketing pieces, then this article will be... |
Copywriting "sacrilege": Why You Shouldn't Always Use Testimonials In Your Ads
Believe it or not, there are some testimonials that should not be used in an ad. I know that may... |
Copywriting - How To Use The Power Of Words To Effortlessly Persuade People To Buy Now
Imagine changing one word in your sales copy and it would
increase sales dramatically...
How... |
Copywriting 101
Attention Entrepreneurs! The following copywriting techniques will provide your company with the... |
Copywriting 101: Exclamation Point, Friend Or Foe?
My name is Ann and I'm a grammar geek. There, it's out and I'm relieved. Does this mean my... |
Copywriting 101: How To Get Your Customers To Take Action
If you want people to buy, you gotta ask for the sale.
Truly, it is that simple. Yet I can't tell... |
Copywriting 101: How To Get Your Customers To Take Action
If you want people to buy, you gotta ask for the sale.Truly, it is that simple. Yet I can't tell... |
Copywriting A Sales Letter - 8 Elements To Creating A Results Generating Sales Letter Or Advert
There is a science to writing a Sales Letter (or advert) to generate massive results. Following... |
Copywriting Advice From A Grizzled, Old Salesman Instantly Boosts The Response Of Any Ad You Write
If you would like to know one of the "best kept secrets" of writing good sales copy -- for any... |
Copywriting And Your Five Senses
Copywriting and Your Five Senses by Karon Thackston © 2004
http://www.copywritingcourse.com
In... |
Copywriting Basics - Answer The Questions You'd Want Answered
Anyone can write effective Internet copy. You just have to know a few copywriting basics known to... |
Copywriting Brain Surgery: How To Make Even Your Most Outrageous Claims 100% Believable
One of the most fascinating things Eugene Schwartz
(arguably the single greatest copywriter who... |
Copywriting Businesses - How You Can Get Started
Do you have the training and skills needed for copywriting?Are you looking for a way to get your... |
Copywriting Faqs
One of the biggest challenges a copywriter faces is to make future clients feel confident in his or... |
Copywriting For Non-copywriters: Getting Your Message Heard
"Grant Pasay is a Vancouver copywriter whose satisfied clients value his good, fast and affordable... |
Copywriting For Non-copywriters: Tracking Copy Revisions
There's an old saying that writing is rewriting. It's true. Nobody gets it perfect the first time... |
Copywriting For Non-copywriters: Use Headlines To Select Your Audience
May 23, 2006I'm guessing you're interested in copywriting, but don't consider yourself a... |
Copywriting For Sales - Understand Your Audience's Wants And Desires!
Regardless of what you're selling, marketing or promoting, you have to have a good understanding of... |
Copywriting For Seo
Someone beautifully quoted, "You can stroke people with your
words".
For a writer, there is... |
Copywriting For Targeted Internet Marketing
Targeted internet marketing has vast advantages because when your
marketing messages and ... |
Copywriting For The Web: Do You Have What It Takes?
In the world of web copywriters, many will try, but few will succeed. What category will you be... |
Copywriting Goldmine: One Of 20 Insider Secrets To Great Copywriting
Each weekday during my Red Hot Copywriting Bootcamp, attendees (or recruits) get a daily drill... |
Copywriting Is Not One-size-fits-all
by Karon Thackston © 2004 http://www.copywritingcourse.com
I was in shock. Honestly, I shook my... |
Copywriting Judo: How To Use Your Competition's Product Or Service To Sell Yours
If you'd like to know how to use your competition's own products and services against them -- while... |
Copywriting Makeover: Distinction And Benefits Part 2 Of 2
by Karon Thackston © 2006 http://www.copywritingcourse.com
In part 1 of this series (seen... |
Copywriting Makeover: Distinction And Benefits; Part 2 Of 2
In part 1 of this series (seen here:... |
Copywriting Makeover: It's Not About You, It's About Them
by Karon Thackston © 2003 http://www.copywritingcourse.com
I’ve always loved scented candles.... |
Copywriting Makeover: Know Where Your Customers Are In The
Buying Process Part 1 Of 2
by Karon Thackston © 2004 http://www.copywritingcourse.com
When you begin to write copy for any... |
Copywriting Makeover: Know Where Your Customers Are In The
Buying Process Part 2 Of 2
by Karon Thackston © 2004 http://www.copywritingcourse.com
In part one of this article series, I... |
Copywriting Makeover: Making An Emotional Connection - Part 1 Of
2
by Karon Thackston © 2004 http://www.copywritingcourse.com
One statistic shows that over 80% of... |
Copywriting Makeover: Making An Emotional Connection - Part 1 Of 2
One statistic shows that over 80% of all buying decisions are emotional. That means your... |
Copywriting Makeover: Making An Emotional Connection - Part 2 Of
2
by Karon Thackston © 2004 http://www.copywritingcourse.com
In part one of this article series we... |
Copywriting Makeover: Making An Emotional Connection - Part 2 Of 2
In part one of this article series we began looking at the Cruise Vacation Center site: a travel... |
Copywriting Makeover: Search Engine-friendly Can Also Mean
Visitor-friendly
by Karon Thackston © 2005 http://www.copywritingcourse.com
When it comes to search engine... |
Copywriting Makeover: Search Engine-friendly Can Also Mean Visitor-friendly
When it comes to search engine optimization, copywriting plays a big role. You want to have... |
Copywriting Makeover: Subtle Changes Make A Big Difference, Part 2 Of 2
In part 1 of this series (seen here:... |
Copywriting Makeover: Subtle Changes Make A Noticeable
Difference Part 1 Of 2
by Karon Thackston © 2006 http://www.copywritingcourse.com
Changing a few words in your copy can... |
Copywriting Makeover: Subtle Changes Make A Noticeable Difference Part 1 Of 2
Changing a few words in your copy can lead to double-digit increases in conversions. If that sounds... |
Copywriting Makeover: Subtle Changes Make A Noticeable Difference; Part 1 Of 2
Changing a few words in your copy can lead to double-digit increases in conversions. If that... |
Copywriting Makeover: The Value Of Being Crystal Clear: Part 1 Of 2
Sometimes, despite our best efforts, the message we most want our customers to hear gets lost in a... |
Copywriting Secret Found In Ancient Religious Texts Makes Your Copy Almost Impossible To Ignore
If you want to know how you can inject a lot of attention-grabbing drama into all your sales... |
Copywriting Secret In Old Video Game Eliminates Writers Block And Gives You Unlimited Creativity
If you're a copywriter who'd like to have an almost endless flow of fresh, hot ideas coming to you... |
Copywriting Secret Of Late Marketing Genius Makes Complex Products & Services Seem Monkey-simple
If you'd like to know how to make something that looks complicated sound simple and easy to use in... |
Copywriting Secret Used By "boogey Man" Novelist Skyrockets The Response Of Almost Any Ad You Run
If you'd like to make all of your ads, sales letters and marketing pieces a lot more likely to be... |
Copywriting Secret Used By Famous Trial Lawyer Lets Even "amateur" Copywriters Beat Seasoned Pros
If you'd like to know how someone with little or no experience at writing copy can beat the pants... |
Copywriting Secret Used By Multi-million Dollar Mailing Houses Makes Your Copy Impossible To Ignore
If you sell an information product...and want to learn a simple (but extremely effective) way to... |
Copywriting Secret Used By Savvy Hollywood Studios Makes People Look For Reasons To Buy From You
Not long ago, I got a sales letter that -- while extremely well written and was selling a very... |
Copywriting Secrets Behind The Da Vinci Code And Lost
I spent a few hours over the weekend watching the TV series,
LOST. And man oh man... do I love the... |
Copywriting Secrets Of India's Mystics
Hi everyone,Been ruminating on this one for a little while now but it’s probably one of the most... |
Copywriting Skills To Make Cheap Ebooks Up To Ten Times More Profitable -- Almost Overnight
If you are a copywriter who also creates and sells your own products, and if you want to start... |
Copywriting Successes And Failures: A Comparison Of The Good And
Bad
by Karon Thackston © 2002 http://www.copywritingcourse.com
It’s about 7:00am and time to start my... |
Copywriting Tactic Used By Big Direct Mailing Houses Dramatically Boosts The Power Of Your Premiums
If you write copy that offers free ebooks, reports and other bonus material...and if you want to... |
Copywriting Tip Found In Department Store Display Windows Makes Ads Easy To Chew, Swallow And Digest
If you want to make your ads and sales letters "monkey simple" to read, comprehend and... |
Copywriting Tip: How To Format Html For Clients When You Don't Know Html
If you're a copywriter who works with web designers, there may come a time when you're asked to... |
Copywriting Tone: 5 Reasons Honesty Beats Puffery Any Day
It never fails. Every conversation I have with a potential or
ongoing copywriting client at some... |
Copywriting Tricks: Nailing The Voice
Professional copywriters are well-familiar with what's commonly referred to as "the voice." What is... |
Copywriting With Pizzaz
Do your brochures, Web pages, sales letters, catalogs, advertisements and other marketing copy... |
Copywriting's Free First Step - The Home-based Writer's Guide
Whether you have a full-time job or spend much of your time raising your children, there’s no doubt... |
Copywriting, Seo & Content Management Systems
The IssueThe Content Management System (CMS) heralded a new age. Adding information to the web was... |
Copywriting: A Best Tool For Online And Offline Marketing
The major aim of the SEO is to rank high in the search engine. High ranking in the search engine... |
Copywriting: Bringing Copywriters And Designers Together In
Turnkey Alliances
"Clients today are looking for total solutions, not just writing
services. Writers should focus,... |
Copywriting: Bringing Copywriters And Designers Together In Turnkey Alliances
"Clients today are looking for total solutions, not just writing services. Writers should focus,... |
Copywriting: Content Is King
IntroductionA pencil. Yes, a pencil. In my opinion, every great idea has started with a pencil.... |
Copywriting: Designer-friendly Copywriters
Copywriters and designers are different animals. That's why I asked some designers I know how us... |
Copywriting: Drafting Rules For Professionals
As a professional contractor who wears many hats, you owe it to yourself and your clients to be as... |
Copywriting: Make Vancouver (or Anytown) Your World Headquarters - Part 1 Of 2
With the help of the Internet and email, copywriters today can branch out beyond the geographical... |
Copywriting: Make Vancouver (or Anytown) Your World Headquarters - Part 2 Of 2
In Part 1 of 2, we saw how copywriters today can make their hometown a world headquarters with... |
Copywriting: Secrets Of A Freelancer
Lately, I've been getting emails from other copywriters who ask me questions like "What's your... |
Copywriting: Specialize For Your Own Sake - Part 1 Of 3
Specializing as a copywriter can mean setting yourself apart from the competition, increasing your... |
Copywriting: Specialize For Your Own Sake - Part 2 Of 3
In Part 1 of 3, we saw how specializing as a copywriter can mean setting yourself apart from the... |
Copywriting: Specialize For Your Own Sake -- Part 3 Of 3
In Parts 1 and 2 of 3, we explored how specializing as a copywriter can mean setting yourself apart... |
Copywriting: The Secret Key That Rescues Falling Response Rates
Your prospect is being hit by an average of 240 advertising impressions every day – many, many more... |
Cracking The Copywriter's Code
The 'Never Before Seen' Key to Cracking Copy
Ok, people asked for it, and I'm delivering. I'm... |
Crank Out More Articles More Often With An Article Swipe File
If you write copy you need a swipe file. A good swipe file can save you lot's of work and enable... |
Creating A Search Engine Copywriting Plan
by Karon Thackston © 2005
http://www.copywritingcourse.com/keyword
Search engine copywriting has... |
Creating Messages That Get Optimum Results
This is where the real meat of e-marketing begins. You have a
list of hungry subscribers at your... |
Creative And Profitable Ways To Use Autoreponders
Creative and Profitable Ways to Use Autoreponders
By Karen Martin
An interested visitor who has... |
Creative Marketing: Your Marketing Idea Box
Do you ever find yourself looking for a great promotional idea? Or staring at a blank computer... |
Creative Website Copywriting - Why It Impresses Both Customers
And Search Engines
The copy is correct, the spelling is spot-on, the grammar good,
the punctuation perfect, and the... |
Creative Website Copywriting - Why It Impresses Both Customers And Search Engines
The copy is correct, the spelling is spot-on, the grammar good, the punctuation perfect, and the... |
Cure For Boring Corporate Communications
Roger was in a state of near panic. He had come out of his
office to investigate the cacophony of... |
